Read the guide
Sales AI Lab

What should a reviewer check in an AI-generated sales draft?

Author: Sales AI Lab · Editorial team · Updated: 2026-10-06

Who this guide helps

Sales staff reviewing proposed customer messages

The short answer

Check evidence and commitments before polishing tone. A well-written draft can still contain an invented feature, price, deadline or customer fact.

Practical workflow

Compare every factual claim with approved product information and the customer's actual request. Check recipients, attachments, confidentiality and opt-out obligations where relevant. Mark statements needing approval. Keep pricing and legal wording under the responsible team's control.

What a useful handoff looks like

The reviewer should be able to identify each unsupported sentence and either remove it or obtain confirmation. Preserve the approved version and the human sending action. Use repeated errors to improve instructions and source material.

Mistakes to avoid

Do not approve a draft because it sounds confident or allow the system to send while review is incomplete. Review is a substantive control, not a cosmetic step.

Working example: fields to record

FieldIllustrative entry — replace with your own facts
ClaimDelivery timing stated in draft
SourceCurrent approved specification or quote
DispositionConfirmed or removed before send

Add your own entries; the example is illustrative. Keep sensitive information private.

Download the blank worksheet

Sources & further checks

Official references are starting points for further checks, not approval of a specific case, product or project.

Editorial note

AI-assisted editorial guidance; not expert certification.

Original editorial guidance. Examples are illustrative, not client cases, measured outcomes or promised services.

Legal and health-related decisions require appropriately qualified local professionals. This site is an independent editorial resource, not a law firm or medical provider.